#417 - Beauty Parade 7 3 1948 Harrison Peter Driben
Beauty Parade, Volume 7, Number 3
August, 1948
Beauty Parade, Inc.
New York, New York
digital replica
and
optimized for ebook viewing
In the 1940s and 1950s, Robert Harrison published “girlie” magazines on pulp paper with titles like Flirt, Wink, Titter, and Eyeful. The models included chorus girls, strippers and burlesque entertainers, with text and comic images frequently referring to Broadway.
The original layouts were often like burlesque presentations, with an accent on jokes and gags, often involving puns. This issue of Beauty Parade has fake letters, poetry and innuendo-driven silliness that's all about the allure of women in lingerie, hosiery and exotic footwear.
Peter Driben's cover informs news stand browsers that contents include showgirls, models and pin-ups. About half the photos show models wearing pumps and slingbacks with five- and six- inch heels. The quantity of photographs with heels that are truly high exceeds the number appearing in any of Mr. Burtman's High Heels magazines. Models also show off in stockings, garters, garter belts, gloves, boots, and two excellent corsets.
Many of the the pictorials have alliterative titles, such as Mirror Magic, Coy Cutie, Gay Glance, and Bouquet of Beauts. Pages show women wrestling, showgirls' off-stage hobbies, the floor show of a Cuban nightclub, a model working as a hotel belle hop, and pretty Patsy selling ice creams bars.
Burlesque funnyman Willi Danville appears in a four-page spread with showgirl Jean Tyler titled The Book Worm Squirms. She finds him reading but wants him to pay attention to her instead.
Ads offer magic dice, stage-undies, correspondence club romance, bust cream, ancient secrets, hair coloring, clear complexions, whirling electric Swiss chalet clock, height enhancers endorsed by scientists, and honeymoon love drops. Actual photographs, thrilling photos, real action photographs, girlie photos, battlin' pin-ups, gorgeous studio models in full color, and keyhole photos are promoted.
The Modern Sex Manual, The Ideal Sex Life, Sex Today in Wedded Life, The Decameron, Bachelor's Quarters, Police Jiu-Jitsu, Private Letters to a Stripper, and Shanghai Honeymoon are some of the advertised books. Comic, cartoon and joke publication ads promise fun for adults. Other products teach how to perform magic tricks, loose weight, make friends, and win at the racetrack.
The digital replica shows all content of the 64-page magazine (plus covers) in the original page sequence. Picture tonality has been adjusted in pursuit of clarity. Except for the splendid Peter Driben cover painting, all photos and illustrations are monochrome.
The text-free optimized ebook collects more than 40 photographs from the magazine and presents them on wide ebook pages with images that fill screens from top to bottom. Precious fetish details, such as legs, stockings, high heels and corsets, are repeated, enlarged, beside the complete image or on the following page.
The convenient fetish albums present pin-up loveliness wrapped in silk, nylon, satin, lace and leather. Light and cheery, this early Beauty Parade issue laughs at the irresistible appeal of female beauty for men. The ebook versions provide the best mechanism to enjoy this post-war fun for regular guys.
Two ebooks, one optimized, delivered by download from your 30th Street Graphics account.